AI in Digital Marketing
- What is AIDM?
- The application of AIDM
Content Curation and Creation
- Streamlining content with AI tools
- Working with Curata, BuzzSumo, Crayon, and Scoop-It
Google Cloud AI
- Creating and scaling chatbots
- Integrating chatbots on a web application
SEO Optimization
- Working with Market Brew
Email Task Automation
- Automating email tasks with Siftrock
Tracking and Reporting
- Tracking and reporting user behavior with BlueShift
- Tracking and reporting data from social media platforms with Zoomph
An understanding of digital marketing
7 hours (usually 1 day including breaks)
